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FinTech - B2B SaaS
Crafting an Intuitive and Scalable Experience from Concept to Launch
Radius360x App Redesign
Coming Soon
increase in user satisfaction
reduction in release delays
AdTech - B2B SaaS & Enterprise
Built A Scalable Design System and Implemented Components in Collaboration with Engineers
Kargo Design System
cut development time from 4 weeks to 1 week
components design and implemented
AdTech - Enterprise
Devised and Conducted User Research to Create Actionable Insights for New and Improving Workflows
UX Research for Kargo Marketplace (KM)
Coming Soon
feature enhancements
reduction in users' task completion time
AdTech - B2B SaaS MVP
Bridged Design-to-Development Gaps with a Visual Flow Map and a detailed prototype for Complex Micro-Interactions
Pegasus: Media Buying Platform
Coming Soon
reduced errors in UI implementation
FinTech - B2B SaaS
Optimizing Marketing Performance with a High-Converting Landing Page for Radius360x
Landing Page Design and Launch
timeline for design to launch
increase in ad impressions
I have experience in these INDUSTRIES:
I’m a passionate Product Designer with a background in Architecture, where I honed design thinking at Pratt Institute. As the world shifted in 2020, I transitioned from designing physical spaces to creating impactful, user-centered digital products, driven by the desire to build solutions that improve people’s lives in both digital and physical realms.
So far, I have worked as a product designer and product leader in Architectural Tech, Ad-Tech, and Fintech. Having moved frequently as a child, I developed a strong sense of adaptability and empathy pretty early on. A trait that I bring into my professional work. I’m constantly evolving and always excited for opportunities to keep pushing boundaries to create products that truly make an impact.
As Head of Product and Design at SKB Accounting, I lead the firm’s digital transformation, driving the development of innovative solutions that streamline bookkeeping for business owners. I oversee a multidisciplinary team of 10 software developers, 3 QA engineers, and 2 product designers, working to integrate finance with technology across both our in-house tech stack and a B2B SaaS application. My focus spans from concept to launch, ensuring that projects are executed with precision, fostering collaboration across teams, and delivering impactful, client-centered solutions.
I give back to the product community through mentorship on ADPList.org, guiding product designers, product managers, and career transitioners in refining their design practices, problem-solving skills, and strategic thinking. Through iterative feedback and real-world insights, I help mentees navigate complex product challenges, improve cross-functional collaboration, and drive meaningful impact in their roles.
Read What My Mentees Are Saying After Our Sessions
Get In Touch
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💬 RECOMMENDATIONS
Books (Coming Soon)
Portfolios (Coming Soon)
Youtube Tutorials (Coming Soon)
© 2025 Naini Bansal
Credit: Framer + ChatGPT + Adobe Illustrator